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Case study · Rebuild, SEO & Google Maps

Cleaning Company Website Design

A house and office cleaning company in Vaughan already had a website, built by another developer. I replaced it with a new one, keeping the company's name, logo and phone number. Since the launch I also run its SEO and its Google profile.

ClientHouse & Office Cleaning
IndustryResidential & Commercial Cleaning
My roleRebuilt the site, SEO, Google profile
LocationVaughan · Toronto & the GTA
cleaning company website design: homepage with a before and after slider, the list of services and more job photos

What stayed from before

  • The company name and the logo
  • The domain, the phone number and the email
  • The owner's own photos and clips from real jobs

What I built new

  • Every page, written and coded from an empty folder
  • Sliders that show each job before and after
  • A page of job photos and sixteen short videos
  • A quote form with a bot check
  • A reviews page that updates from Google every morning
The proof

The work sells the cleaning

The owner sent her job photos in a chat. I turned the pairs into sliders: a visitor drags the handle and sees how the space looked before and after the job.

two sliders comparing a fridge shelf and a bathroom faucet before and after cleaning the before and after page on a phone
section of the homepage with a clip of a gas range being steam cleaned and a play button

Videos play when you tap them

A clip that starts on its own can freeze a page while someone is scrolling, so nothing here plays by itself. Each one opens in a player after a tap.

The first version of the homepage did not work like this. I measured the scrolling in Chrome, found the delay, and changed how the clips load.

Every month

The site keeps growing after the launch

15new articles a month, on questions people ask about cleaning
10new service and area pages a month
3 daysbetween posts on the Google profile
Weeklytest of the quote form, sent through the real page
page about house cleaning in Thornhill with a photo of a living room
A page about Thornhill, written around the fact that Yonge Street splits it between Vaughan and Markham.
three articles about cleaning grout, fireplace glass and stone countertops
Articles that answer one question each, from fireplace glass to which cleaners are safe on a stone countertop.
Main category
House cleaning service
Also listed as
Window cleaning, Upholstery cleaning
Hours
Open 24 hours, 7 days a week
Reviews
Answered, and shown on the site
Watched
Google Maps shield checks the profile every 5 minutes
FAQs

Questions about a rebuild

Will I lose my domain or my email in a rebuild?+

No. Both stay in your name. I change what the domain points to, and the email stays with your mail provider.

I only have photos on my phone. Is that enough?+

Yes. This client sent hers over Telegram. I sorted them, left out anything private, and made before and after pairs and a page of job photos from what was left.

What does a rebuild like this cost?+

Website packages run from $899 to $2,999 by the number of pages, and SEO plans start at $300 a month. Everything is on the pricing page.

Can you run ads for a cleaning company too?+

Yes, I run them for cleaning companies now. Google Ads or Facebook and Instagram ads are $300 a month per platform.

Your site exists, but it does not show your work?

Send me the address and tell me what you would keep. See website packages from $899.

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