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Case study · Website rebuild

Acupuncture Website Design

A registered acupuncturist in Hamilton wanted new branding, a new layout and new services on her site. She replaced her old WordPress site with this one: I rebuilt it from her own mockups and text, in hand-written code, with a dashboard she can edit herself.

ClientAcupuncture & Herbal Medicine
IndustryHealth & Wellness
My roleRebuilt: design, code, dashboard
LocationHamilton, ON
acupuncture website design: homepage with a calm sky photo, a page about fertility and the questions page
How it was built

Her words, her order, her look

She sent a folder for each page, with the wording in a document and the look in a mockup.

The textEvery line of her documentsA script compares each page with her document, so no sentence goes missing. Where a document and a mockup disagreed, the document won.
The lookSoft colours and curved sectionsCream, sage and navy, with a gentle curve between sections and the same mountain banner at the bottom of each page, as she asked.
The photosReal photographs onlyHer own stock photos on the pages. When a drawn mountain scene looked artificial, a real photo with a free licence replaced it.
page about fertility with a heading, two buttons and a photo of two women
A page for each condition she treats: gynecology, fertility, digestive health, migraines and pain.
questions page with two columns of answers about acupuncture and herbal medicine
Fifteen questions from her documents, in two columns.
contact page with the address and a message form
Contact page with directions and a form with a bot check.
The dashboard

She can change the site without a developer

The site is hand-written code, not WordPress, and it comes with a simple dashboard of its own. There are no plugins to keep updated.

  • Change text and pictures on her pages
  • Update the list of her services
  • Write and publish her own articles
  • Keep her domain, files and accounts in her own name
the homepage on a phone the full-screen menu on a phone
93-100speed on a phone in Lighthouse, October 2026
100accessibility in Lighthouse, on all twelve pages
FAQs

Questions from practitioners

Can you build from a mockup I made myself?+

Yes. This client made hers with ChatGPT. I keep the look and use your document for the words, so what a picture got wrong does not reach the site.

Can I edit the site after it is done?+

Yes, if you want that. A dashboard for your text, pictures and articles can be part of the build. A new layout is still a job for a developer.

Who owns the site?+

You do. The domain, the hosting and the files stay in your name, and another developer can take over at any time.

What does a site like this cost?+

Website packages run from $899 to $2,999 by the number of pages. See the pricing page, or how I think about clinics on the page about web design for medical clinics.

Have a picture of the site you want?

Send me your mockup and your text, and I will tell you what it takes. See website packages from $899.

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